If you’re responsible for gathering and creating any kind of online content on a regular basis, Evernote will be a big time saver for you.  If you manage a blog, you should consider creating a content plan.  A content plan is an organized and detailed listing of blog posts, newsletter articles, marketing emails, images, and other data that you plan to publish on a schedule.  Your monthly content plan could include target audience information,  keywords, publication dates, and any goals you’ve set for that month. You’ll most likely end up with lots of information to keep track of and organized. That’s where Evernote can help.

What exactly is Evernote?

Evernote is a program that allows users to capture data and store it in one place.

This data could be text documents, images, video or audio content. From the Evernote website: “Our goal at Evernote is to give everyone the ability to easily capture any moment, idea, inspiration, or experience whenever they want using whichever device or platform they find most convenient, and then to make all of that information easy to find.”

Using Evernote to Manage Your Content

With Evernote you can create Notebooks and tags (searchable keywords) to organize your content.  This could be helpful for research and make content creation tasks extremely easy to do. You can also install the browser extension to make it even easier.

Store draft blog posts and images for future publication.  Add notes to your content, in text or audio format.  There are two different ways to create and manage your monthly content plan using Evernote.  First, you could create a notebook called “Content Plan” and “clip” blog posts, images, and other content that inspires you from your favorite websites and blogs.  In addition to the normal tags you will add to the content to make it searchable, you would also tag each piece with the month you are considering using it and file it in the “Content Plan” Notebook.  You could also create a different notebook for each month but I think you’ll find it easier to create the one and just use tags.

Create your free account

Use Evernote to store your keyword research. For general keyword research you may want to add it to a “Website” or “SEO” notebook you’ve created.  For keyword research related to your content plan, add it to the “Content Plan” notebook and tag it with the appropriate month and other relative tags.

Every note that you create or upload on Evernote can be kept private or shared (public). If you choose to share your content, you can share it through the normal social media outlets (Facebook, Twitter, etc.) or via a short link that you can easily share with collaborators or clients.  There are a number of apps that work with Evernote to offer even more functionality and features. Evernote also works on most smart phones and tablets (like iPad) so you have access to your content from anywhere.

Evernote is free. But they also offer a premium plan that allows users to add others to their account. The premium account provides more storage space, the ability to access your content offline and other great features.  I have a free account and have yet to go over my monthly storage limit and I’m a pretty heavy “clipper”. If you’d like to take advantage of the premium plan, it’s just $45 a year or $5/month.  No matter what line of work you’re in, you’ll be able to find a use for Evernote, I guarantee. It’s the perfect solution if you have trouble consistently planning and organizing your content or if you’ve been looking for a good organization system.



Have you tried Evernote or similar program? Share your thoughts below.


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